Today we released two new Silver Shield Christmas designs.
The 2015 Silver Shield Merry Consumerism harkens back to the infancy of consumerism in post-WW2 America. Large American manufacturers were fearful that after the glut of war spending, that their factories would shut down. They employed the likes of Madison Avenue advertisers and the nephew of Sigmund Freud, Edward Bernays, to spur consumer demand.
Edward Bernays was the father of product placement, celebrity spokesmen, modern advertising and media manipulation. Edward Bernays knew that people were truly motivated to purchase products from irrational behaviors and used psychology to get people to buy things that they did not need. For example, he linked rebellion and cigarettes to get women to smoke even though logic would dictate that smoking is a harmful addiction.
The 2015 Merry Consumerism mocks the consumerism that has run amok in America and destroyed a once high holy day. The proud father figure arrogantly endorses his family’s debt slavery with his “Slave” Credit Card. The “Sex Sells” mother figure ignorantly passes down more “stuff” to her children. And the spoiled child is never satisfied while shackled with debt. All while celebrating Merry Consumerism under the ever-green money tree.
The 2015 Silver Shield Merry Consumerism is available for a very limited time until the end of this year. It is available in a 1 oz Brilliant Uncirculated strike as well as a collectable 1 oz Proof Like strike that comes with an unique numbered Certificate of Authenticity, air-tite capsule, and display case.
The second one is a more traditional Christmas design called 2015 Peace in a 1 oz BU and Proof Like Strike.
The 2015 Silver Shield Peace is a beautiful traditional portrayal of Mother Mary and the Baby Jesus. The tender and inspirational moment between mother and child shows us the true meaning of Christmas, peace.
The 2015 Silver Shield Peace is available for a very limited time until the end of this year. It is available in a 1 oz Brilliant Uncirculated strike as well as a collectable 1 oz Proof Like strike that comes with an unique numbered Certificate of Authenticity, air-tite capsule, and display case.
Available now at Silver Shield Authorized Dealers.